About
Our Mission
We are the online destination for modern women who want to thrive in motherhood, career and relationships. At Ina, our mission is to connect and empower women through relevant, real and style-focused content.
Who We Are
Ina Mothers is founded by women for women. We are Alice and Laura. We met whilst pregnant with our first babies during our antenatal classes. And we bonded over our passion for supporting women through the life-altering journey of motherhood. We found online resources to be outdated and not sufficient for all parts of their lives – that’s why we founded Ina.
Representing a blend of nationalities, we have always been aware of the diverse needs for new mothers. The word ‘ina’ means ‘mother’ in Tagalog which we love this because it reminds us of our cultural identities being at the heart of what we do.
Our Motherhood Journeys so Far
Laura’s story…
“I had a relatively smooth pregnancy; I most enjoyed eating every-single-thing I wanted and watching my belly grow. Even though the first trimester was full of morning sickness and tiredness, this thankfully eased off. Although the saying is true that you cannot fully prepare yourself for being a mother, it was definitely a shock to the system amidst the sleep deprivation. I felt passionately that society painted a very different picture to the realities of being a working mum; and there was not enough honest conversation about what it is truly like.
There are many pressures on working mothers today and this can make trying to achieve a balance sometimes feel futile. I have always felt that I didn’t want to lose my own personal identity whilst being a mother, but for it to be simply another dimension of how I can contribute to my family, my community and environment.
As a leader in the Luxury Fashion industry, I am drawn to authentic, relevant and style-focussed content – this was completely missing when I embarked on my motherhood journey! I felt that I needed to do something to support new mothers like me that wanted to seek practical and aspirational information in a more modern way”. Laura
Alice’s story…
“My pregnancy experience was, in many ways, the complete opposite of Laura’s.
My husband and I had been trying for 3 years, before we successfully got pregnant. In the midst of dreaming about holding our baby, we unfortunately had a miscarriage instead. It was tough rising up from miscarriage. However, we got pregnant again quite fast. First trimester was surprisingly easy. Then from week 16 to week 20, I was bleeding. Subchorionic hematoma. The fear of losing another one was unbearable. After week 20, things got a little smoother. But psychologically I was in constant fear.
It didn’t help that my job in the fintech industry with demanding clients and insane deadlines was very stressful on my body. Every day that passed was a celebratory win for me. It wasn’t until I held my beautiful crying little babe in my arms that I felt relaxed and just pure joy.
As tough as my pregnancy was, I can confidently say that it was worth all the worries now seeing my little girl grow up. I would do it all again without pause.
I was fortunate to have the support of my husband, friends, family and colleagues to help me through it all. So when Laura and I first spoke about creating Ina Mothers, the prospect of empowering modern day working women truly sparked huge excitement for me. Having the chance to share my life’s experience about pregnancy, motherhood, career and relationships with a community of working mums is exactly what I want to do”. Alice
We want to hear your stories
We believe women are stronger through sharing their stories; the good, bad and the ugly! We hope you find InaMothers a helpful platform to find the latest information, reassure your worries or built you up as the amazing mother you are. We’d love to hear from you, get in touch here.
We hope you enjoy!
Alice & Laura xx
